Foodie Superhero workshops increase food exposures for children, resulting in less fussy eaters. We were commissioned by Hyndman Hill Media to create content that would help build the profile of founder Amber Rowe.
The aim of the project was to encourage parents to take part in the classes with their kids. Our solution included creating a video that highlights Amber’s background as a chef to Hollywood superheroes Thor and Aquaman. We also captured photographs of a workshop so Amber could use those images on her social media channels. Key messages, interview questions and planning for the shoot was done in collaboration with Hyndman Hill Media.
"Foodie Superhero is about educating children and making them aware of their own superpowers. Superpowers being their senses - sight, touch, smell, hearing."